Color
The official Tufts University colors are blue and brown. While Tufts classic blue has emerged as the primary color associated with the university, one or both colors together can be used. At least one university color should appear frequently across all communications, including websites, print publications, sweatshirts, etc.
Accessible Blue: Tufts has identified an additional blue that meets the contrast requirements and accessibility standards for people with visual impairments. The Tufts logo is not to be rendered in accessible blue. It is only for non brand elements such as navigation or headlines.
Meets minimum recommended contrast when used with text on a white background.
Core Colors
PMS 279
CMYK: C:70 / M:30 / Y:0 / K:0
RGB: R:62 / G:142 / B:222
Hex: 3E8EDE
PMS 653
CMYK: C:87 / M:64 / Y:18 / K:3
RGB: R:49 / G:114 / B:174
Hex: 3172AE
PMS 294
CMYK: C:100 / M:58 / Y:0 / K:21
RGB: R:0 / G:46 / B:109
Hex: 002E6D
PMS 4625
CMYK: C:0 / M:55 / Y:100 / K:70
RGB: R:81 / G:44 / B:29
Hex: 512C1D
Extended Palette
PMS 7519
CMYK: C:20 / M:37 / Y:43 / K:53
RGB: R:94 / G:75 / B:60
Hex: 5E4B3C
PMS CG10
CMYK: C:26 / M:16 / Y:9 / K:43
RGB: R:203 / G:51 /B:59
Hex: 646469
PMS 7406
CMYK: C:1 / M:17 / Y:93 / K:3
RGB: R:241 / G:196 / B:0
Hex: F1C400
PMS 144
CMYK: C:0 / M:43 / Y:90 / K:0
RGB: R:243 / G:138 / B:0
Hex: F38A00
PMS 167
CMYK: C:0 / M:60 / Y:100 / K:17
RGB: R:193 / G:83 / B:27
Hex: C0521A
PMS 1805
CMYK: C:0 / M:91 / Y:100 / K:23
RGB: R:178 / G:41 / B:46
Hex: B1282E
PMS 268
CMYK: C:82 / M:100 / Y:0 / K:12
RGB: R:89 / G:44 / B:130
Hex: 582B81
PMS 7466
CMYK: C:72 / M:0 / Y:28 / K:0
RGB: R:0 / G:176 / B:185
Hex: 00B0B9
PMS 5473
CMYK: C:82 / M:0 / Y:28 / K:52
RGB: R:3 / G:93 / B:103
Hex: 035c67
PMS 357
CMYK: C:80 / M:0 / Y:100 / K:56
RGB: R:26 / G:86 / B:50
Hex: 1A5532
PMS 369
CMYK: C:55 / M:0 / Y:92 / K:3
RGB: R:98 / G:166 / B:10
Hex: 62A60A
PMS 390
CMYK: C:28 / M:0 / Y:99 / K:13
RGB: R:193 / G:205 / B:35
Hex: C1CD23
Alerts and Emergencies
Tufts Alert Colors are for designated areas of websites where urgent and time-sensitive information is communicated.
Alert Red
Hex: C0311A
Alert Yellow
Hex: FFD200